Privacy Policy

Smith & Associates Real Estate
3801 W Bay to Bay Boulevard, Tampa, FL 33629

Last updated: September 14, 2026

Summary

This policy explains what information Smith & Associates Real Estate collects when you use smithandassociates.com, how we use it, who receives it, and the choices you have.

Three points matter most:

  • Our Website uses cookies, pixels, and tags from third parties including Google, Meta, Microsoft, AdWerx, and OpenAI. These activate when a page loads. Your Choices and Rights below explains how to opt out.

  • If you submit an inquiry or create an account, we build a contact profile that includes the properties you viewed, favorited, and saved, along with your contact information. It is used by our brokerage staff and agents to help you with your real estate needs.

  • You can unsubscribe or request deletion of your contact profile at any time, and we will complete deletion within seven business days.

Notice Regarding Florida's Security of Communications Act

Florida law (Fla. Stat. § 934.01 et seq.) governs the interception and recording of electronic and wire communications. We provide the following notice so that you know, in advance of using this Website, what information is captured and who receives it.

Website tracking. When you load a page on this Website, the technologies listed in the table below activate. They capture routing, addressing, and signaling information — including your IP address, browser and device identifiers, the pages and listings you view, and the searches you run — and transmit that information to the third parties named in this policy for analytics and advertising purposes. This occurs as pages load. See Your Choices and Rights for how to limit it.

Messaging. Messages you send through our contact forms, or through the messaging feature inside your Smith & Associates account, are recorded and stored in our systems so that our staff and agents can respond. Those messages are retained as part of your contact profile. We do not operate a live-chat or AI chat feature on this Website.

Telephone calls. Some telephone numbers displayed on our Website and in our advertising are call-tracking numbers that route through a third-party provider before connecting to our offices. That provider may record or log the call. Where a call is recorded by us or on our behalf, you will be told at the beginning of the call and may decline to continue.

Definitions

  • Company / We / Us / Our — Smith & Associates Real Estate, 3801 W Bay to Bay Boulevard, Tampa, FL 33629.

  • Website — smithandassociates.com and its subdomains.

  • You — the individual using the Website.

  • Personal Information — information that identifies, relates to, or could reasonably be linked to you.

  • Usage Information — information collected automatically when you use the Website, such as IP address, browser and device type, pages viewed, referring page, and time spent.

  • Cookies and Similar Technologies — cookies, pixels, tags, beacons, scripts, and local storage placed on your device by us or by a third party.

  • IDX — the property search service on our Website, displaying listing data supplied by Stellar MLS.

  • Service Provider — a company that processes information on our behalf under contract.

Information We Collect

Information you give us

  • Name, email address, telephone number, and mailing address

  • Property preferences, budget, timeline, and financing details you choose to share

  • Messages you send through forms, your account, email, or text

  • Account credentials if you register on our Website

Information collected automatically

When you visit the Website, we and the third parties named below may collect:

  • IP address and the approximate location derived from it

  • Browser type and version, operating system, device type, and device identifiers

  • Pages and listings viewed, search terms entered, links clicked, and time spent

  • Referring website or advertisement

  • Cookie and advertising identifiers

Information from your account

Described in full under Your Account and Contact Profile below.

Listing data

Property listing information on this Website is supplied by Stellar MLS (My Florida Regional MLS) and is subject to their terms. We do not control that data.

Cookies and Similar Technologies

We group these technologies into four categories.

Category

Purpose

How to control it

Strictly necessary

Security, load balancing, session management, account login. The Website cannot function without these.

Browser settings only; disabling these will break the site.

Functional

Remembering your preferences, saved searches, and display settings.

Browser cookie controls.

Analytics

Understanding how visitors use the Website so we can improve it.

Browser controls and the Google Analytics opt-out below.

Advertising and targeting

Measuring advertising performance and showing you our advertising on other websites and platforms.

Browser controls and the advertising opt-outs below.

Third parties that receive information from this Website

Provider

Technology

What it receives

Category

Google (Alphabet Inc.)

Google Analytics 4

IP address, device and browser identifiers, pages and listings viewed, search terms, interaction events

Analytics

Google

Google Ads, Google Tag (gtag.js), Conversion Linker

IP address, cookie and advertising identifiers, page-view and conversion events

Advertising

Google

Google Ads call tracking

Telephone number, call time and duration, and the advertisement or page that generated the call

Advertising

Google / YouTube

Embedded video players

IP address, device identifiers, and video interaction data, set by youtube.com and doubleclick.net when a video loads

Advertising

Meta Platforms, Inc.

Meta Pixel (Facebook and Instagram)

IP address, browser and device identifiers, pages viewed, form submissions and other conversion events

Advertising

Microsoft Corporation

Microsoft Advertising UET tag (Bing)

IP address, browser and device identifiers, pages viewed, and conversion events

Advertising

AdWerx

Advertising and retargeting pixel

IP address, device identifiers, pages and listings viewed

Advertising

OpenAI, L.P.

ChatGPT advertising conversion tracking

IP address, browser and device identifiers, and conversion events attributed to our ChatGPT advertising

Advertising

Real Estate Webmasters

Website and IDX platform hosting

All information submitted through the Website, as our Service Provider

Strictly necessary

Stellar MLS

Listing data feed

Listing interaction data as required by MLS rules

Strictly necessary

Each provider uses the information it receives under its own privacy policy:

  • Google — policies.google.com/privacy

  • Meta — facebook.com/privacy/policy

  • Microsoft — privacy.microsoft.com/privacystatement

  • AdWerx — adwerx.com/privacy-policy

  • OpenAI — openai.com/policies/privacy-policy

  • Real Estate Webmasters — realestatewebmasters.com/privacy-policy

Your Account and Contact Profile

When you submit an inquiry or register on our Website, we create a contact profile in our customer relationship management system. That profile contains:

  • The contact information you provided

  • The properties you have viewed

  • The properties you have favorited

  • The searches you have saved

  • Your messages to us and our responses

Who can see it. The profile is accessed only by Smith & Associates Real Estate brokerage staff and designated Smith & Associates agents. We do not sell it, and we do not make it available to unaffiliated third parties for their own marketing.

What it is used for. Assisting you with buying, selling, renting, investing, commercial real estate, property management, wholesale, development, and other real estate related activities we provide.

Our internal divisions. Your information may be routed to the Smith & Associates division best suited to assist you, including our Commercial, Development, Property Management, and Relocation divisions. These are part of Smith & Associates Real Estate.

Affiliated and partner service providers. Depending on what you need, your information may also be shared with the following so they can assist with your transaction:

  • LUXE Title Services — title and closing services

  • Jane Floyd Team with Neighborhood Loans — mortgage financing

  • The Baldwin Group — insurance

Closing your account. See Your Choices and Rights below.

How We Use Information

  • To operate the Website and the IDX property search

  • To respond to your inquiries and connect you with an agent

  • To provide the real estate and ancillary services described above

  • To send you listings, market reports, and other communications you have requested

  • To measure and improve our marketing, including the performance of our advertising

  • To maintain the security of the Website and prevent fraud

  • To comply with our legal, regulatory, and real estate licensing obligations

How We Share Information

We share Personal Information only as follows:

  • With our brokerage staff, agents, and internal divisions, to serve you

  • With our affiliated and partner title, mortgage, and insurance providers named above, where relevant to your transaction

  • With Service Providers who operate the Website, our customer relationship management system, and our email and text messaging systems, under contract and only for those purposes

  • With the advertising and analytics providers named in the table above

  • In a business transfer, if we are involved in a merger, acquisition, or sale of assets

  • When required by law, or to protect the rights, property, or safety of Smith & Associates Real Estate, our clients, or the public

We do not sell your Personal Information for money. Some of the advertising technologies described above may constitute "sharing" for targeted advertising under certain privacy laws. The opt-out paths below apply.

Text Messages

We may send informational text messages about listings, appointments, inquiries, and other business communications. Message frequency varies with your activity. Standard message and data rates may apply. Reply STOP to any message to opt out.

We do not sell, lease, or exchange your telephone number or text messaging consent with third parties for their own marketing.

Your Choices and Rights

Limiting tracking and advertising

  • Browser controls. Every major browser lets you block or delete cookies and block third-party cookies entirely. See your browser's privacy settings. Blocking cookies does not limit your access to any part of this Website, apart from features that require a login.

  • Google Analytics. Install the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.

  • Google advertising. Adjust your settings at myadcenter.google.com.

  • Meta advertising. Adjust your settings in the Ad Preferences section of your Facebook or Instagram account.

  • Microsoft advertising. Opt out at account.microsoft.com/privacy/ad-settings.

  • Industry-wide opt-outs. Use optout.aboutads.info (Digital Advertising Alliance) or optout.networkadvertising.org (Network Advertising Initiative) to opt out of many advertising vendors at once, including AdWerx.

  • Mobile devices. Reset or limit your advertising identifier in your device's privacy settings.

Email and text

  • Unsubscribe from marketing email. Visit smithandassociates.com/unsubscribe or use the unsubscribe link at the bottom of any email.

  • Stop text messages. Reply STOP to any message.

Your account and contact profile

  • Delete your account and contact profile. Visit smithandassociates.com/unsubscribe, or email marketing@smithandassociates.com. A member of the Smith & Associates Real Estate marketing team will delete the contact within seven (7) business days of the request.

  • Access or correct your information. Email marketing@smithandassociates.com.

Some records must be retained after deletion where a real estate transaction has occurred, because Florida law and our licensing obligations require it. We retain only what those obligations require.

Retention

We keep Personal Information for as long as needed for the purposes described in this policy, and afterward only as long as required to meet legal, regulatory, tax, and real estate recordkeeping obligations, resolve disputes, and enforce our agreements.

Security

We use commercially reasonable administrative, technical, and physical safeguards to protect Personal Information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children

The Website is not directed to children under 13, and we do not knowingly collect Personal Information from them. If you believe a child has provided us information, email marketing@smithandassociates.com and we will delete it.

Links to Other Websites

Our Website links to sites we do not operate, including listing partners, affiliated service providers, and social media platforms. We are not responsible for their content or privacy practices. Review their policies before providing information.

Changes to This Policy

We may update this policy. When we do, we will change the "Last updated" date above and, for material changes affecting how we collect or share information, post a notice on the Website before the change takes effect.

Contact Us

Smith & Associates Real Estate
3801 W Bay to Bay Boulevard, Tampa, FL 33629
Email: marketing@smithandassociates.com
Telephone: (833) 917-0676
Web: smithandassociates.com/contact